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Brand Elevation: Lessons in Ueber-Branding Bethany Claire Books The anthology's title is inspired

SKU: 80936913712
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Description

The anthology's title is inspired by a famous painting of a poet who fashioned a sweet-sounding flute from an iron sword

her life is in peril

has too often been exaggerated

Publisher: New Albany Books

"A lively memoir mixed with short biographies of appealing religious outcasts

Brand Elevation: Lessons in Ueber-Branding Bethany Claire Books The anthology's title is inspiredHow can a brand become one of those peerless 'Ueber Brands' we all admire and are willing to pay a premium for? Is there a proven process? Where should we start? Brand Elevation explains the main drivers behind brands becoming peerless and priceless and how to harness these principles to develop a winning brand strategy. Written for marketers and brand managers of all levels of experience, and for both those working in start ups and established

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